“The technology you use impresses no one. The experience you create with it is everything.” – Sean Gerety The pandemic taught almost every industry event professional that technology was the key to pivoting a trade show strategy. We not only had to become more innovative, but we also had to adapt to the technology we ... Read more
“All great changes are preceded by chaos.” -Deepak Chopra Live trade shows are back, and the trade show industry is finally showing signs of recovery. Many companies are getting back to their trade show booths and are beginning to conduct face-to-face business once again. However, exhibiting companies are still facing many challenges, but the most ... Read more
“Forewarned is Forearmed.” -Latin Proverb The live trade show industry is slowly getting back on its feet after more than a year of show cancellations and postponements. Collectively, we are back to planning future trade shows and working closely with our clients and vendors. However, things are looking a lot different than they used to ... Read more
“What is hope but a feeling of optimism, a thought that says things will improve, it won’t always be bleak [and] there’s a way to rise above the present circumstances.” ― Wayne W. Dyer As restrictions are starting to loosen and vaccine numbers are climbing, we are beginning to see things returning to some semblance ... Read more
We are officially one year into the pandemic, and as an industry, we have had to collectively re-think, strategize, and pivot our in-person trade shows.
“Success is not final, failure is not fatal: it is the courage to continue that counts.” – Winston Churchill As we begin a new year, we are hopeful that we will start to see in-person events reoccur. Until then, the trade show industry will continue to focus on virtual trade shows for at least the ... Read more
We optimistically expect trade shows to begin sometime in 2021, albeit with a virtual reality component attached to satisfy any reluctant attendees. We have put together a brief plan and checklist of items you may want to consider and implement into your strategy.
Trade shows and Virtual events are opportunities to strengthen your brand. Train your sales team on successful “Boothmanship” strategies to engage audiences.
In recent months people have been talking about and attending virtual events due to social distancing restrictions. Many companies have pivoted to virtual events to meet their business goals.
The current pandemic has accelerated the technology forward to offer advanced sales and marketing solutions for companies considering the next big step.
We take a unique and collaborative approach to each and every client and project. It begins by learning all we can about your company, brand, industry and specific goals and objectives—allowing us to create dynamic experiences that ultimately reinforce your brand and messaging.
We then add a level of service that virtually sets a new industry standard and deliver a comprehensive suite of services that answers every trade show demand—from cutting-edge design, custom fabrication, rental exhibits and production, to online inventory management, virtual solutions and proactive budgetary oversight. As a Lab Exhibits & Services client, you know you’re getting nothing less than industry-leading customer service, design, creativity, production and project management—driven by a process that’s streamlined, efficient and worry free.
The result? Your company will stand out—not only in tradeshows but also among your customers, peers and industry.
