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WHY YOU SHOULD CONSIDER A HYBRID EVENT IN 2021

We are officially one year into the pandemic, and as an industry, we have had to collectively re-think, strategize, and pivot our in-person trade shows.

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VIRTUAL TRADE SHOWS: A USER GROUP APPROACH

“Success is not final, failure is not fatal: it is the courage to continue that counts.” – Winston Churchill As we begin a new year, we are hopeful that we will start to see in-person events reoccur.  Until then, the trade show industry will continue to focus on virtual trade shows for at least the ... Read more

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5 Key Steps To Plan A Trade Show Exhibit

We optimistically expect trade shows to begin sometime in 2021, albeit with a virtual reality component attached to satisfy any reluctant attendees. We have put together a brief plan and checklist of items you may want to consider and implement into your strategy.

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Boothmanship for Live and Virtual Trade Shows

Trade shows and Virtual events are opportunities to strengthen your brand. Train your sales team on successful “Boothmanship” strategies to engage audiences.

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The 2 Most Popular Types of Virtual Trade Show Environments

At Lab, our objective is to help you understand the differences and the unique benefits of Virtual Reality Environments and Interactive 3D Websites.

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5 Types of Virtual Events

In recent months people have been talking about and attending virtual events due to social distancing restrictions. Many companies have pivoted to virtual events to meet their business goals.

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Virtual Solutions

Connect with your audience beyond your current trade show exhibit with our state-of-the-art virtual solutions.

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Virtual Trade Shows in a Real-World (Part 3 of 3)

The current pandemic has accelerated the technology forward to offer advanced sales and marketing solutions for companies considering the next big step.

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Virtual Trade Shows in a Real World (Part 2 of 3)

Live and Virtual Trade shows should coexist under one focused Sales and Marketing program.

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Virtual Trade Shows in a Real-World (Part 1 of 3)

The World News brings us little hope and more “doom and gloom” each day while businesses and consumers are willing to spend their hard-earned dollars.

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Tradeshow Evolution in a World of Social Distancing

Many people are wondering how a tradeshow will function logistically in a world of social distancing.

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Effectively Planning a Tradeshow Exhibit in a Changing Landscape

We believe Tradeshows will be back, but they are likely to look a little different in the beginning and evolve into a new normal.

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Emergency Medical Response Pods

As the world is dealing with the COVID-19 pandemic, many private companies have been shifting their focus to help respond to this medical crisis.

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7 Steps to Strategic Planning While Tradeshows are Postponed

The pandemic has left many companies trying to find the best way to manage their business through this challenging situation.

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How to Navigate Tradeshow Cancellations

Here are some frequently asked questions from clients and how we respond.

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Planning a Trade Show Display with a Custom Exhibit House (Infographic)

Your company has decided to exhibit at a trade show but where do you start?

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10 Reasons to Exhibit at Trade Shows

Trade shows and events are excellent opportunities to step outside of your typical sales practices and engage with potential clients.

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Our Approach

We take a unique and collaborative approach to each and every client and project. It begins by learning all we can about your company, brand, industry and specific goals and objectives—allowing us to create dynamic experiences that ultimately reinforce your brand and messaging.

We then add a level of service that virtually sets a new industry standard and deliver a comprehensive suite of services that answers every trade show demand—from cutting-edge design, custom fabrication, rental exhibits and production, to online inventory management, virtual solutions and proactive budgetary oversight. As a Lab Exhibits & Services client, you know you’re getting nothing less than industry-leading customer service, design, creativity, production and project management—driven by a process that’s streamlined, efficient and worry free.

The result? Your company will stand out—not only in tradeshows but also among your customers, peers and industry.